〈洋書〉GLOBALIZATION,CULTURE,AND BRANDING:How to Leverage Cultural Equity for Building Iconic Brands in the Era of Globalization
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Globalization, Culture, and Branding: How to Leverage Cultural Equity for Building Iconic Brands in the Era of Globalization | SpringerLink,Globalization, Culture, and Branding: How to Leverage Cultural Equity for Building Iconic Brands in the Era of Globalization (Paperback) - Walmart Business Supplies - 経済学,PDF) Managing local brands in facing challenges of globalization: Be a local or global leader?,The Impact of Globalization on Cultural aspects - RTF | Rethinking The Future,Endorsement of Global Product Brands by Global Corporate Brands – A Consumer Perspective Across Nations | Management International Review